Prior to signing a lease with Biltmore Park, Wildflower Bridal contacted SPARC to perform a feasibility study of the space available. This allowed us to assess the benefits and drawbacks of these existing retail space as it relates to this specific business. The owner clearly outlined three top priorities for the retail space:
- Design the space to highlight the wedding dresses and accessories, while having the freedom to expand more product lines.
- Provide a space that is intimate, modern, and luxurious with the goal of making each client’s shopping experience convenient, fun and memorable.
- Open the store in time for the 2014 wedding dress season.
The store design reflects a simple yet sophisticated aesthetic with playful accents and subtle design gestures. The focal point is the dressing mirror that can be seen when entering the store which naturally draws you down the “aisle.”
PERMITTING AND MUNICIPAL REVIEW